The voice is the most versatile and personal instrument humans have acquired. People perceive voices as direct and unmistakable messengers of another person’s emotional state and are moved accordingly. Vocal sound is therefore the innate way to touch somebody deep inside – be it with a warm and hearty feel, or a sharp and bellowing attack.
We build air pressure with our diaphragm to generate a steady flow of air, which gently sets our vocal chords to vibration. The note makes its way through our air pipe, mouth, and nose, which endow it with its specific sound. All of this is accessible to the vocal artist and thus usable to underline and vocally illustrate an important message or emotion.
Give it a listen and hear me speak different advertising messages:
in the streets
and on Spotify